Saturday, July 30, 2016

Why The Heck Is Donald Trump Doing So Well?

photo credit - Michael Vadon

The burning question that is on the lips of the majority of people in the United States of America..

"Why the heck is Donald Trump doing so well?"

Its quite a simple answer really "Advertising"

Donald Trump is like Marmite you either love Marmite or you hate it and the same goes for Donald Trump, his controversial approach makes him stand out from the rest of the crowd in the running.

Now you my be thinking how can this tactic be working over others, let me explain.  
I have an active interest in people such as how they react and why they share the things they do, this gives me more insight than most into why people share certain things over others either by social media or in general conversation. 

People share things that either; they really love, really hate or something that shocks their very being so much so that they cant help but share it, if the person sharing it is thought of highly by their friends/followers etc.. then this in turn impacts the views of their online networks and can also change their friends/followers way of thinking to march theirs.

Donald Trumps approach is working because he invokes emotion within people in one way or another which is giving him more exposure and makimg him stand out more than others. Be it in a good light or be it in a bad light his technique is working and in the way he wants it to.

So irrelevant of what you or I think of Donald Trump we are likely to share something about him online, heck I'm doing it right now.

Its Tweets like these which are getting Donald Trump the media attention that he is craving.